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Buri(ﾟ∀ﾟ)Hamachi

Status:

Origin: niconico

乃url Homa ch EaSes Ar Tonelico Qoga white mammal vertebrate dog like mammal head cartoon text horse like mammal design

About

Buri(ﾟ∀ﾟ)Hamachi (Japanese: ブリ(ﾟ∀ﾟ)ハマチ) refers to a serial of MAD/hand drawn animated videos of characters dancing to an audio loop taken from a soundtrack CD anthology of a console part-playing game Ar tonelico Qoga: Knell of Ar Ciel produced past Gust and Namco Bandai in 2010.^[ane] Many cute animations in this series by amateur illustrators spread to the spider web through Nico Nico Douga (NND) and YouTube in early 2010.

Origin

The video game was released in Japan on January 27th, 2010 and its original soundtrack CD album was released on the previous day.

One of the features of this video game is an adaptive music generating system called "R.A.H" (Realtime Active Hymmnetics) system, which changes pitch, tempo, and melody of the boxing BGM in realtime by user's "Song Magic" settings and grapheme's stats. The soundtrack CD includes the song "EXEC_HYMME_BATTLESPHERE/.#Saki extracting", which is a battele theme song generated by "R.A.H" organization for Saki, one of the main characters in this game.

However, game players hardly heed to this song itself in the game considering it'southward almost incommunicable to generate exactly the same song twice by R.A.H arrangement's complex parameter calculations.

Spread

What triggered the fad of the vocal, very cute and moderate but unfit to serious battles, was a unproblematic mitt drawn animation that an SD Saki danced while presenting Japanese amberjacks in each hands. This video was uploaded to NND on January 31st, 2010.^[2] Those fishes come from song phrases in the song, which sound like "Buri" (ブリ, Japanese Amberjack^[3]) and "Hamachi" (ハマチ, Immature Japanese Amberjack). In addition, as a parody of the purge system that enables characters to power up by purging clothes, she put off hers at the end of loop.

This beautiful blithe video got much attending and had been watched over 600,000 times in its first month.

Many other illustrators were also inspired by its quite convenient editing way which required only 8 illustrations. They soon began mimicking this like shooting fish in a barrel-editing style, and making many kind of characters dance to this song.

The amount of those videos posted to NND past them had already increased to more than 600 in its first month, and is still increasing.^[iv] Moreover, many of them are reuploaded to YouTube, and some westerners inspired past those videos accept posted their own "Buri Hamachi" videos.^[5]

The explosive spread from that song's popularity in video series was reported by Japanese online news site ITmedia on February 19th of that yr, though it was a small mention.^[6]

The Official Answer

Many of "song magic" vocal phrases by Saki sounds like food names. Merely none of them is mentioned in whatsoever official explanations. So, a user sent a question nearly "Buri Hamachi" to the developers, and got an answer below from Akira Tsuchiya, the managing director of Ar Tonelico series. Information technology was posted to Q & A corner in the official website in the August of that year.^[vii]